Black Girl Vitamins, a wellness brand focused on Black women’s health, has entered a groundbreaking partnership with Howard University’s Bison Women’s Basketball team.
This multi-year collaboration aims to prioritize and amplify Black women’s health through direct support and educational initiatives.
Empowering Black Women’s Health in Sports
The partnership between Black Girl Vitamins and Howard University’s Women’s Basketball team marks a significant step in promoting health awareness among Black female athletes.
This collaboration will provide essential vitamins to players and coaches, along with direct monetary sponsorship.
Head coach Ty Grace expressed her excitement about the partnership, stating, “Black Girl Vitamins has created a brand and product that promotes health and well-being for us. I look forward to the great things ahead!”
Celebrating Howard University’s Women’s Athletics Legacy
This partnership coincides with Howard University’s commemoration of 50 years of women’s athletics.
Over the past five decades, the women’s basketball program has achieved remarkable success, including nine MEAC regular season titles and 11 tournament championships.
The collaboration between Black Girl Vitamins and Howard University highlights the importance of supporting women’s sports and health initiatives. It sets a powerful example for future partnerships in the realm of collegiate athletics.
Addressing Vitamin D Deficiency in Black Women
Black Girl Vitamins has gained recognition for addressing a critical health issue among Black women: vitamin D deficiency.
A 2017 study revealed an increase in vitamin D deficiency diagnoses among Black women, which can lead to various health risks.
The company’s focus on vitamin D supplementation aims to combat this pervasive problem. “82% of Black women are vitamin deficient, so we definitely focus on pushing our Vitamin D Gummies,” the brand previously told ESSENCE.
Commitment to Education and Community Health
Beyond providing vitamins, Black Girl Vitamins demonstrates a strong commitment to education and community health. The company offers a monthly $1,000 scholarship to deserving Black women students, supporting their academic pursuits.
Additionally, Black Girl Vitamins has pledged up to $100,000 this year to advance the careers of Black health practitioners. This initiative reflects the company’s belief that “when Black women are healthy, our communities are too.”
Tailored Nutrition for Black Women’s Wellness
Since its inception, Black Girl Vitamins has been at the forefront of promoting health and wellness within the Black community. The company offers a range of vitamins specifically tailored to meet Black women’s nutritional requirements.
By partnering with Howard University’s Women’s Basketball team, Black Girl Vitamins extends its reach and impact.
This collaboration promises to enhance the health and performance of student-athletes while raising awareness about Black women’s specific nutritional needs.
