Licensed marriage and family therapist Nina Westbrook has launched Nebbi, a groundbreaking emotional wellness app designed for everyday mental health support. The daily wellness app is designed to help participants track their mental health and moods throughout the day. Westbrook partnered with Sharndre Kushor, co-founder of edtech platform Crimson Education, to create this innovative platform.
Nebbi fills the crucial gap between self-help content and professional therapy through its science-backed approach. The app combines cognitive behavioral therapy (CBT) principles with real therapist insights to provide accessible emotional support. Users can check in with their feelings and take meaningful action in just 60 seconds a day.
The launch addresses a critical need in mental health care accessibility. One in three adults report emotional fatigue, yet many avoid professional help due to high costs or inaccessibility. Traditional meditation apps often lack guidance for tangible emotional change, creating space for Nebbi’s unique approach.
Licensed Therapist Background Brings Professional Credibility to App Development
Nina Westbrook brings extensive clinical expertise to Nebbi through her work as a licensed marriage and family therapist. She has been featured in The New York Times, Goop, Oprah Daily, BET, ESSENCE, Marie Claire, and SHAPE, and has shared her expertise on TED, The Jennifer Hudson Show, and The Tamron Hall Show. Her media presence demonstrates widespread recognition of her therapeutic expertise and wellness advocacy.
Beyond traditional therapy, Westbrook creates innovative tools for emotional connection and self-reflection. She developed the Do Tell! Conversation Card Game to spark meaningful discussions about relationships, intimacy, and self-awareness. Her podcasts include the Do Tell Relationship Podcast and Bene Moments of Mindfulness Podcast.
Furthermore, Westbrook founded Bene By Nina, a wellness platform offering digital workshops and community support. She encourages people to live on their own terms while focusing on the development of self-awareness, empathy, and self-esteem. This background provides the foundation for Nebbi’s therapeutic approach and user-centered design.
Cognitive Behavioral Therapy Foundation Drives Daily Emotional Check-In Features
Nebbi’s core functionality centers on daily emotional check-ins that track feelings using authentic, relatable language. Nebbi is a CBT therapy App that helps you check in with your mood and guides you forward with tools that actually fit into your life. The app moves beyond generic mood tracking to provide personalized, science-based responses to emotional states.
The platform offers personalized resets rooted in cognitive behavioral therapy, mindfulness, and nervous system regulation practices. These evidence-based interventions help users develop practical coping strategies for real-life situations. Each reset is designed to provide immediate, actionable support during difficult moments.
Additionally, Nebbi includes a feedback loop feature that helps users understand which interventions work best for them. This personalized approach allows the app to adapt to individual needs and preferences over time. Users receive gentle reflection moments after each day to process their emotional experiences.
Science-Backed Insights Replace Generic Self-Help with Personalized Support
Westbrook emphasizes Nebbi’s departure from traditional self-help approaches that often overwhelm users with generic content. “I created Nebbi for the moments before breakdown… for the quiet emotional weight we carry every day,” she explains. The app targets the subtle emotional challenges that accumulate throughout daily life.
The platform provides summarized weekly insights that showcase emotional trends in understandable, applicable formats. Users can identify patterns in their emotional responses and implement targeted strategies to improve their daily routines. This data-driven approach helps users make informed decisions about their mental health care.
Moreover, Nebbi’s gentle notification system encourages engagement without creating additional stress or pressure. The app respects users’ autonomy while providing consistent support and reminders. This balance between guidance and independence reflects Westbrook’s therapeutic philosophy of empowering clients to develop their own emotional regulation skills.
Addressing Gap Between Self-Help Content and Professional Therapy Access
Co-founder Sharndre Kushor highlights the app’s mission to bridge the accessibility gap in mental health care. “People want to feel empowered and genuinely supported during everyday life moments,” he states. Nebbi combines emotional intelligence with data-driven insights to deliver practical, meaningful support.
The app specifically targets busy, high-functioning individuals who navigate life’s emotional ups and downs without adequate support systems. Many successful people struggle with emotional wellness despite appearing to have everything together. Nebbi provides discreet, professional-grade support that fits into demanding schedules.
Furthermore, the platform addresses the limitations of existing mental health apps that often provide meditation content without actionable guidance. Nebbi’s therapist-designed approach ensures that users receive evidence-based interventions rather than generic relaxation techniques. This professional foundation distinguishes Nebbi from meditation-focused competitors.
Real-Time Emotional Support Through Human-First Technology Design
Nebbi’s “human first” approach prioritizes genuine emotional connection over technological convenience. The app creates a calm, judgment-free space where users can honestly assess their emotional states without fear of criticism. This safe environment encourages authentic self-reflection and vulnerability.
The platform’s low-pressure, high-impact design aims to promote significant improvements in users’ moods, emotional intelligence, personal habits, and overall well-being. Users can access support during critical emotional moments without waiting for therapy appointments or overwhelming themselves with complex interventions.
Additionally, Nebbi combines individual support with community features that connect users experiencing similar challenges. This peer support element addresses the isolation that often accompanies emotional difficulties. Users can feel less alone while maintaining privacy about their specific circumstances.
Multi-Platform Availability Ensures Accessible Mental Health Support
Nebbi will be available across multiple platforms including Apple and Spotify podcasts, expanding accessibility beyond traditional app stores. This multi-platform approach recognizes that users consume mental health content through various channels and preferences. The diverse availability options accommodate different learning styles and technology comfort levels.
The app’s website, www.thenebbiway.io, provides additional resources and information for potential users. Social media presence through @thenebbiway on Instagram creates community engagement and ongoing support beyond the app itself. These multiple touchpoints ensure comprehensive support for users’ mental health journeys.
Moreover, the platform’s design specifically targets the modern lifestyle challenges that traditional therapy settings often struggle to address. Users can access support during commutes, lunch breaks, or other brief moments throughout their day. This flexibility makes mental health care more realistic and sustainable for busy professionals.
Future Impact on Accessible Mental Health Care and Wellness Technology
Nebbi represents a significant advancement in making professional-quality mental health support accessible to broader populations. Westbrook’s clinical expertise combined with modern technology creates a model that other wellness apps may follow. The success of this approach could influence how mental health professionals engage with technology platforms.
The app’s focus on everyday emotional support rather than crisis intervention fills a crucial gap in the mental health care spectrum. Many people need more than self-help resources but less than intensive therapy, and Nebbi addresses this middle ground effectively. This positioning could inspire similar platforms targeting specific mental health needs.
Furthermore, Westbrook’s visibility as a licensed therapist lending her credentials to a wellness app may encourage other mental health professionals to engage with technology platforms. This professional endorsement could legitimize wellness apps as valid components of comprehensive mental health care strategies.
