Hidden Empire Film Group (HEFG) and The Union launched a groundbreaking entertainment venture, Hidden Empire Sports Collective (HESC). The innovative platform promises exclusive partnerships with the NFL and NBA.
Pioneering Athlete-Driven Content Creation in Sports Entertainment
Former pro athlete and HEFG co-CEO Deon Taylor understands the challenges of post-career transitions. “This is why HESC was created—to open new doors for athletes and give them the platform they deserve,” Taylor explains.
The collective aims to revolutionize sports storytelling through strategic partnerships. Athletes worldwide will have opportunities to share authentic, culture-centric narratives through various media platforms.
Strategic Partnerships Forge New Path for Athletic Legacy Building
Notable athletes like Floyd Mayweather, Scottie Pippen, and James Harden have already secured development deals. These partnerships demonstrate HESC’s commitment to premium content creation.
The Union’s co-CEO Sumair Khan emphasizes the importance of intellectual property ownership. “This is about giving athletes the tools to build a legacy beyond sports,” Khan states.
Industry Veterans Lead Innovative Sports Media Initiative
Rodney Guillroy takes the helm as president of talent strategy. Meanwhile, Ephraim Salaam serves as creative executive alongside Deon and Roxanne Avent Taylor.
“Sports are a unifying force that brings communities together,” says Avent Taylor. The collaboration with The Union, an athlete-owned OTT network, strengthens HESC’s unique position.
Transforming Athletic Narratives Through Media Ownership
HESC stands as the first entertainment division from a film studio focused on athlete-driven content. The platform enables sports professionals to control their narrative through content creation.
This innovative approach combines sports, entertainment, and culture to create lasting impact. Athletes gain tools to shape their stories while building sustainable post-career opportunities.
