Revlon has found its newest unforgettable face, and she is exactly who you would expect — and everything you did not see coming. Teyana Taylor, the multihyphenate artist, actress, and style icon who will also serve as this year’s ESSENCE Festival chief curator, has officially been announced as the face of Revlon’s iconic Super Lustrous Lipstick collection. The partnership launched with a bold new campaign titled “Be Unforgettable,” and Taylor is already making it her own.
The announcement came on April 21, 2026, with Taylor speaking exclusively to ESSENCE about what the campaign means to her, how she thinks about beauty, and why Revlon felt like the right fit. As with most things Taylor does, her approach to this moment is deeply personal — rooted in memory, confidence, and a lifelong relationship with the power of a great lip.
Teyana Taylor and Revlon’s “Be Unforgettable” Campaign: A Partnership Built on Confidence
From the moment Revlon made contact, Taylor says the alignment was clear. The brand’s legacy of bold, iconic women and its long history of celebrating unapologetic femininity matched something she has always stood for herself.
“When Revlon reached out, I was genuinely excited,” she told ESSENCE. “The whole message is about owning your beauty and doing it your way — and that’s always been my vibe.”
That message — owning your beauty on your own terms — is the heartbeat of the “Be Unforgettable” campaign. Rather than presenting a single definition of what unforgettable looks like, the campaign leans into individuality as its central theme. For Taylor, that is not a marketing slogan. It is something she has lived and embodied throughout her entire career in entertainment, fashion, and beauty.
The Childhood Memory That Shaped Teyana Taylor’s Relationship With Lipstick
Long before Taylor was stepping onto red carpets or gracing magazine covers, she was a little girl watching the women around her get ready. That early memory, she says, planted something in her that never left.
“My mom, my aunties — lipstick was always the finishing touch,” she recalled. “Once the lipstick went on, the whole energy shifted. I remember being little and just watching that moment happen. It was more than makeup — it was confidence. You could see it instantly.”
That observation — that lipstick is not just color but a transfer of energy — is one Taylor has carried into her adult life and her own approach to beauty. It also helps explain why a partnership centered around a lipstick line resonates so deeply with her. Super Lustrous Lipstick is not just a product to Taylor. It connects directly to one of the earliest and most meaningful beauty memories of her life.
From the Oscars to Tiffany’s: How Teyana Taylor Defines Unforgettable Beauty
Taylor has given the world no shortage of memorable beauty moments. Her iconic double-winged liner at the Oscars and her striking ginger pixie at Tiffany’s Blue Book Gala are just two examples of how she consistently shows up in a way that is entirely her own. Notably, what ties those moments together is not a single aesthetic — it is the confidence behind each one.
“You can have the most flawless glam in the world, but if you don’t own it, it don’t hit the same,” she said. “When you walk into a room knowing who you are and standing in that, people feel that before they even clock the makeup.”
Her beauty can shift from soft, glowy, and effortless one moment to full drama and attitude the next, yet it always reads as distinctly Teyana. That versatility is part of what makes her such a compelling face for a brand like Revlon, which has built its identity around women who refuse to be put in a box. Taylor does not follow beauty trends — she moves independently of them, and people follow her.
Super Lustrous Lipstick and Taylor’s Signature ’90s Lip Approach
As part of the campaign, Taylor is putting a personal stamp on the Super Lustrous collection. Lately, she has been gravitating toward pink-toned nudes, and the new limited-edition shade “Sunkissed” has caught her attention in particular. However, she does not wear it alone — her approach involves a technique rooted firmly in her decade of preference.
“I’m a ’90s lip girl all day, so I always pair it with a darker liner,” she explained, noting she blends Revlon’s ColorStay Multi-Liner in shades “Mischief Maker” or “Less Traced” directly into her lipstick. “That combo gives you that classic ’90s vibe — defined, a little dramatic, but still soft.”
That kind of specific, lived-in beauty advice is exactly what makes Taylor’s involvement in this campaign feel genuine rather than transactional. She is not simply posing for photos and repeating brand talking points. She is sharing her actual routine, her real preferences, and the techniques she personally uses — making the campaign as educational as it is aspirational for anyone who has ever loved a great lip moment.
What Teyana Taylor Hopes Young Women Take From the “Be Unforgettable” Campaign
Beyond the products and the visuals, Taylor is clear about what she wants this campaign to communicate — especially to younger women who are still figuring out their relationship with beauty and identity. The message she hopes lands is one of radical self-acceptance.
“If young women see this campaign and take anything from it, I hope it’s that there’s no one way to be beautiful,” she said. “Your individuality is the whole point.”
That perspective also informs why she values the Revlon partnership as deeply as she does. For Taylor, the brand’s legacy is not just about cosmetics — it is about the kind of woman those cosmetics have always been designed for.
“Beauty to me is really a feeling. It’s about creating your own,” she said. “That’s why this partnership means a lot to me, because Revlon has always stood for women who are bold, confident and unforgettable in their own way.”
In stepping into this campaign, Taylor joins a lineage of iconic women who have carried the Revlon name — women she watched and admired growing up. Now she is both honoring that history and adding her own chapter to it. For a woman whose entire career has been about doing things her way, that is exactly the kind of legacy worth building.
